PhD thesis in the Department of Business Administration discusses the impact of marketing lightness in reducing marketing risk by information awareness: an analytical study of the opinions of a sample of employees in scientific offices and shops operating in the city of Mosul.

2023-04-14T22:00:19+00:00

The Department of Business Administration at the Faculty of Administration and Economics / University of Mosul discussed on Thursday 10 November 2022.. the doctoral thesis entitled "The impact of marketing lightness in reducing marketing risk through information awareness: an analytical study of the opinions of a sample of employees in scientific offices and stores operating in the city of Mosul .Part of discussion was attended by Prof. Dr. Thaer Ahmed Saadoun Al-Samman, Dean of the College.The study submitted by the researcher "Ahmed Yousef Fathy" in the Department of Business Administration. The objective of the study is to diagnose the nature of [Read More]