Master’s thesis in the Department of Marketing Management discusses “The digital business model and its role in promoting marketing creativity: An analytical study of the opinions of workers in a sample of four and five-star hotels in the Kurdistan Region of Iraq” Wednesday, September 4, 2024 …

2024-09-04T17:22:41+00:00

The Department of Marketing Management at the College of Administration and Economics, University of Mosul, discussed the master's thesis tagged "The digital business model and its role in promoting marketing creativity: an analytical study of the opinions of workers in a sample of four- and five-star hotels in the Kurdistan Region of Iraq". Part of it was attended by the Dean of the Faculty, Prof. Dr. Thaeir Ahmed Saadoon Al-Samman. The current study submitted by the student "Moamen Abdul Alim Abdulrahman" in the Department of Marketing Management sought to: Identify the impact of the digital business model and its role in [Read More]