The Department of Marketing Management at the College of Administration and Economics, University of Mosul, discussed the master’s thesis entitled "The Role of Competitive Intelligence Dimensions in Enhancing Sustainable Marketing Performance: An Analytical Study of the Opinions of a Sample of Employees at the Northern State Company for Cement / Hammam Al-Alil Cement Plant." The current study, submitted by the student Mohammed Younis Mohammed Sultan Al-Ukaydi in the Department of Marketing Management, aimed to examine the nature of the relationship and the impact between the study variables: competitive intelligence dimensions (planning, data collection, analysis, and dissemination). Conceptually, the study addressed competitive [Read More]