The Department of Marketing at the College of Administration and Economics – University of Mosul discussed, on Tuesday, July 1, 2025, the master’s thesis titled: “The Role of Competitive Intelligence Dimensions in Enhancing Sustainable Marketing Performance – An Analytical Study of the Opinions of a Sample of Employees at the Northern Cement State Company / Hammam Al-Alil Cement Plant,” submitted by the student Mohammed Younis Mohammed Sultan Al-Ukaydi. The study aimed to examine the nature of the relationship between the independent variable (competitive intelligence with its four dimensions: planning, data collection, analysis, dissemination) and the dependent variable (sustainable marketing performance). The [Read More]