The Department of Business Administration at the College of Administration and Economics, University of Mosul, witnessed on Sunday, August 2, 2026, the defense of a Master's thesis titled "The Contribution of Digital Platforms to Enhancing Pink Marketing," presented by student Fayrouz Nabeel Salim Kamil Al-Sulaifani, in Discussion Hall No. (1). ​The study aimed to identify the status of the two study variables—digital platforms and pink marketing—in the investigated organization, as well as to determine the statistically significant correlational and causal relationships between them. This contributes to enhancing modern marketing practices and improving the capacity of organizations to target markets more effectively. [Read More]